21: How to Use Social Media Marketing (Without Cutting Off Your Leg)
Monday, March 23rd, 2009Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
In this episode Bill gives an overview of the session he led at Podcamp Nashville recently. His session was called “How to Use A Chainsaw Without Cutting Off Your Leg”.
The gist of this conversation was that it is not enough to understand the new social media tools (the chainsaws) but you must also know the right ways to use them or it won’t work (hence the cutting off of limbs…if only metaphorically speaking).
